LOCAL ORLANDO RESTAURANT TO SPONSOR
BILL DAVIS RACING'S #23 FOR PEPSI 400

HIGH POINT, NC (June 29, 2004) – Bill Davis Racing announced today that Race Rock Orlando would be the primary sponsor on the #23 NASCAR NEXTEL Cup entry this weekend in the Pepsi 400 at Daytona International Speedway.

Race Rock Orlando has been open for eight years and has become the must see location for tourists with over one million visitors per year. Bobby Moore, president of Race Rock Orlando, is a former elephant trainer, a racing enthusiast but more recently a successful restaurant entrepreneur that has assembled some of the biggest names in racing to make Race Rock a success. Richard and Kyle Petty, Mario and Michael Andretti, Jeff Gordon, Rusty Wallace, Geoffrey Bodine, Ernie Irvan, Don Prudhomme, John Force, Darrell Gwynn, Dave Schultz, and Scott Parker are all owners of Race Rock.

Tony Raines will drive the #23 for Bill Davis Racing and Race Rock this weekend. It will mark Raines's first start for Bill Davis Racing, but he comes with plenty of experience. Raines, a native of LaPorte, Ind., was exposed to racing at an early age when he accompanied his father to South Bend and Anderson helping out other stock car teams. Raines raced in the American Speed Association (ASA) beginning in 1988 before making his move to the NASCAR Craftsman Truck Series in 1997, where he won four times. Raines competed in the Busch Series for four full seasons and moved to NASCAR NEXTEL Cup in 2003 with BACE Motorsports.

"When Bill (Davis) and I spoke about this initially, I was so excited about the opportunity to be on his car and have a presence in the Pepsi 400," said Moore. "This is big for Race Rock, really big. We are ecstatic here about this whole deal. All our employees are fired up and they're telling everyone about it that comes into the restaurant. We're already full for reservations to watch the race, so we are really pleased with how all of this has come together. We can have anywhere from 3,000 – 4,000 people through here a day, so we think this will really give them more incentive to come in here and see what we're all about."

Moore has been a racing enthusiast for much of his life and he shares that enthusiasm with Davis.

"We are excited to get some local flavor on the car for this weekend's race in Daytona," said Davis. "I think we proved to everyone that the #23 is a team capable of running very well and I think we have a chance to go down there and run very well with Race Rock on the car. I think the concept of Race Rock that Bobby came up with is extremely brilliant and he has made it a very successful restaurant. I think everyone at Race Rock is excited and I know everyone at Bill Davis Racing is looking forward to it as well."

For more information on Race Rock Orlando, please visit www.racerock.com

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